Cisneros Media, a corporate division encompassing all of the Cisneros’s affiliated media and entertainment companies, today announced the launch of Cisneros Media Distribution (CMD), a global distributor of programming and content for all platforms. The announcement comes in anticipation of the industry’s first major international convention of the year, NATPE 2014, to be held at the Fontainebleau Resort in Miami Beach from January 27th through the 29th, where the newly established company will operate out of Suite 115 on the Tresor Tower’s 31st floor.
“We are thrilled with the coming on a new era for our programming distributor; it’s a natural progression as we evolve with the times, staying ‘in-tune’ with the advances in technology, the development of new platforms, the ever-growing need for content, and the transformation of the manner it is delivered. Cisneros Media Distribution is determined to remain at the forefront of the entertainment industry as it builds on the sound foundation established by its predecessor, Venevision International, having a strong brand, an excellent reputation and a robust international client-base,” emphasized Jonathan Blum, President of Cisneros Media.
Formerly operating under Venevision International, the Miami-based distributor has been an industry leader for more than 35 years, amassing a vast catalogue exceeding 30,000 hours of television programming, which it has commercialized in more than 100 countries and 20 languages. As part of the Cisneros Media corporate division, CMD represents the products of Venevision Productions, the largest independent producer of Spanish-language programming in the United States, and Venevision, the leading broadcaster in Venezuela; in addition to promoting and commercializing the catalogues of key independent producers from around the world. Manned by one of the industry’s most experienced staff, Cisneros Media Distribution covers the globe, proficiently providing programming content, and commercialization and distribution services in all regions of the world.
Industry veteran Cesar Diaz will be at the helm of Cisneros Media Distribution as its Vice President, supported by an expert commercialization team that includes Miguel Somoza (email@example.com), Director of Sales and Business Development; Daniela Montisci (firstname.lastname@example.org), Distribution & Traffic Manager; Susana Lopez (email@example.com) Advertising & Promotions Manager; and Niurka Corradino (firstname.lastname@example.org), Customer Relations Coordinator; along with an administrative staff. CMD will continue to operate satellite offices in Asia, Europe and Latin America.
In its debut, Cisneros Media Distribution will present a vast and diverse programming proposal for the upcoming market, NATPE 2014, comprised of a wide variety of entertainment content, from romantic telenovelas and action-packed series to captivating films and documentaries and hilarious comedies, mostly from the industry’s top independent production companies – a component that distinguishes CMD from its predecessor. For example, 50% of the global distributor’s Top 10 products to be showcased at the convention are from third party producers.
“It’s much more than a change of the company’s name, we have a new corporate mission that spans the globe, expanding with industry innovation as technology breaks down geographical boundaries, distribution barriers and the manner in which audiences view entertainment content,” stated Cesar Diaz, Vice President of Cisneros Media Distribution. “What’s more, we are determined to boost our programming catalogue, not only by increasing the output of our affiliated production companies in Venezuela and the Unites States, but by creating a corporate infrastructure to facilitate the drastic buildup and commercialization of third-party products by independent producers – that’s our No. 1 objective in this new era.
“Our entire team is excited about the launch of Cisneros Media Distribution, particularly as we prepare for the coming of NATPE, the year’s first content market… especially since it’s taking place in our own backyard, here in Miami. It’s definitely going to be a dynamic and productive market,” Diaz assured.
NATPE is the most important international content market and conference held in the U.S., according to organizers. The NATPE / Miami 2014 theme “No Barriers, New Business” reflects a commitment to creating a market for the linear and digital communities, as well as advertisers and brands. NATPE breaks down the barriers by setting new expectations and possibilities, and creates the environment where deals get done across every platform.